This really makes sense: a new research lab that brings together experts in technology, sociology, physics, economists, psychologists, and social media – even digital ethnography – doing both quantitative and qualitative research. Microsoft is establishing this research lab in Cambridge, Mass., at a time, I think, when interdisciplinary work has never been needed more. So far the facility "has a team of 33 researchers, students and interns … from MIT, Harvard, Stanford University and Hebrew University," Computerworld reports." One project lab director Jennifer Chayes describes is the development of "math models that account for [digital ethnographer danah boyd's] observations [through thousands of interviews with teen social networkers] about the way social networks are layered, and that there are different kinds of friendships." We can only hope Microsoft will share findings that would advance public discussion and understanding.
Safer Internet Day 2105
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